Scouting Singapore's Freshest Modeling Talents for FEMALE Magazine's Youth Issue

Discovering Singapore's Rising Model Talents

The fashion and modeling industry in Singapore has seen tremendous growth and evolution over the past decade. With social media opening up new avenues for scouting fresh faces, more and more young talents are stepping into the spotlight. For our August 2023 Youth Edition, FEMALE Singapore held an open casting call to find some of the country's most promising new models and highlight their unique stories.

Capturing Singapore's Youth Culture

FEMALE Singapore caters to young, independent women and aims to capture the spirit of Singaporean youth culture in its editorials. For this issue, the team wanted to showcase some of the vibrant new faces that represent the next generation of Singapore's modeling industry.

The open casting call drew a diverse group of aspirants from different backgrounds, giving the team plenty of options to choose from. However, they were particularly impressed by models who showed a spark of individuality and personality in front of the camera.

Singapore's Fresh Fashion Talents

After a rigorous selection process, the FEMALE Singapore team narrowed down a crop of models who stood out for their uniqueness and modeling potential. The final list includes personalities like Cleo, an #entrepreneur who runs multiple businesses while pursuing her passion for modeling.

Other highlighted talents include diverse faces like Jia Ying, a streetwear aficionado who loves mixing high-fashion with underground styles, as well as Andre, an androgynous model who wants to challenge gender norms in fashion. There's also Estelle, whose bubbly charm shines through in her photographs.

Showcasing Distinctive Model Personas

What connects all these rising models is that they each have a distinctive persona and personal style. FEMALE Singapore wanted to showcase models who break out of conventional beauty standards and bring a slice of Singaporean youth culture into the fashion world.

During the cover shoot and fashion editorial, the team made sure to highlight the models' unique attributes. Whether it's Cleo's #girlboss swagger, Jia Ying's bold streetwear looks or Andre's genderfluid aesthetic, the photo production let each talent take center stage in their own way.

Connecting with Gen Z Audiences

FEMALE Singapore has always been dedicated to speaking to new generations of female readers in Singapore. By featuring emerging models, they hope to create an editorial that connects with Gen Z audiences.

Young readers may identify with talents like Cleo, who are chasing multiple passions and hustling hard to achieve their dreams. They can also find inspiration in models like Andre and Estelle, who stay true to themselves and proudly own their individuality.

Beyond just showcasing fresh faces, the editorial aims to celebrate the vitality and values of Singaporean youth culture today. It offers inspiration and encouragement to young women navigating their own paths in fashion, business and life.

Catching the Spotlight

FEMALE Singapore's August 2023 Youth Edition promises to provide a vibrant platform for the country's up and coming modelling talents. Through an open casting call, the team discovered a new crop of faces that bring inspiring stories and distinct personalities to the table.

By featuring models like #bossbabe Cleo, streetwear enthusiast Jia Ying and genderfluid model Andre, FEMALE Singapore hopes to produce an exciting, Gen Z-centric editorial that captures the spirit of Singaporean youth culture. Look out for the full fashion spread when the issue hits stands on August 7!

FAQs

What was FEMALE Singapore's goal for their 2023 youth issue editorial?

FEMALE Singapore wanted to showcase some of Singapore's freshest and most promising up-and-coming model talents for their 2023 youth issue. Their goal was to highlight young models who represent the country's vibrant youth culture.

How did FEMALE Singapore source models for their open casting call?

FEMALE Singapore held an open casting call for models of all backgrounds to apply. They looked for models who stood out for their uniqueness and modeling potential during the audition process.

What kinds of models were featured in the final FEMALE Singapore editorial?

The final mix of models featured diverse talents like Cleo, an entrepreneur and model, as well as streetwear aficionado Jia Ying and androgynous model Andre. All the featured models have distinctive personal styles and personas.