Why Lululemon's Kelly Green Activewear is So Popular

The Popularity of Kelly Green Crewnecks

Kelly green has become an iconic color in fashion and apparel over the years. Known for its bright, vibrant green hue, kelly green adds a fun pop of color to any outfit. Lululemon, in particular, has embraced the kelly green color in many of their activewear pieces. The kelly green color has proven to be especially popular in their line of crewneck sweatshirts.

Why Kelly Green Crewnecks are So Popular

There are several reasons why Lululemon's kelly green crewneck sweatshirts have become so popular among fans of the brand:

• The vivid shade of kelly green is eye-catching and unique. It allows the wearer to make a bold fashion statement.
• The color is versatile and can be paired with many other colors and prints. It looks great with black, white, gray and even bright pinks or blues.
• Kelly green is associated with renewal, growth and health. It promotes an image of active, healthy living which aligns with Lululemon's brand.
• The crewneck sweatshirt silhouette is comfortable and flattering. It's an easy piece to wear both for workouts and casual days.
• Lululemon crewnecks are made of soft, quality fabrics that hold up well. Fans love the feel and performance of these sweatshirts.

History of Kelly Green in Fashion

The kelly green color was named after the appearance of the kellymp mineral first discovered in Ireland. The vibrant green pigment grabbed the attention of the fashion world, and kelly green garments began appearing as early as the 1920s.

The color struck a chord in the sportswear industry, with various teams adopting kelly green into their uniforms. The Philadelphia Eagles and Boston Celtics both featured kelly green prominently in their jerseys and gear. The shade came to be associated with sports, competition and Irish pride.

Over the decades, kelly green has fallen in and out of vogue in the fashion world. However, the color always seems to cycle back into style, with designers reinventing it for new generations. Brands like Lululemon have helped kelly green crewnecks and athleticwear make a major comeback in women’s closets recently.

How Lululemon Uses Kelly Green

Lululemon embraced the kelly green trend early on and has found tremendous success with it. They continue to release new kelly green pieces each season to keep fans excited. Some of their most popular kelly green items include:

• Scuba crew sweatshirt - A thick, cotton-blend sweatshirt perfect for training days.
• Align tank - A lightweight, breathable tank for yoga and running.
• Fast and Free tight - Sweat-wicking tight for high movement activities.
• Hotty Hot short - A short made of lightweight, compression fabric.
• Ebb to Street bra - A reversible green sports bra ideal for lounging and layering.

Lululemon cleverly incorporates kelly green into both staple classics and trendy new pieces each season. They use unique fabric blends and construction to enhance both style and performance in these eye-catching green garments.

Tips for Styling a Kelly Green Crewneck

A kelly green crewneck is a versatile piece that can be styled in many ways. Here are some tips for creating fashionable outfits with a kelly green sweatshirt:

• Pair it with black leggings or joggers for an athletic look perfect for the gym or running errands.
• Layer it over a white tee and light denim for a retro, casual vibe.
• Dress it up with faux leather leggings and booties for a night out.
• For a sporty style, wear it over black bike shorts with white sneakers.
• Create colorblocking looks by pairing it with pink, blue or purple bottoms.
• Cuff the sleeves and add a jean jacket on cool days.

A kelly green crewneck can transition seamlessly from workout class to weekend wear. Keep accessories simple by sticking to gold or silver jewelry, natural makeup and minimalist sneakers. Change up your hairstyle from an athletic ponytail to loose waves to give varied looks.

Why Lululemon Should Make More Kelly Green

Based on the incredible popularity of kelly green crewnecks and other items, Lululemon would be wise to continue expanding this color trend. Fans can't seem to get enough of the soft, flattering crewnecks that have come to represent the Lululemon brand. The company should consider making kelly green a core, staple color in their lineup. More kelly green items would allow fans to build whole head-to-toe athletic outfits. It would also pave the way for Lululemon to bring this trendy shade into other categories like dresses, swimwear, bags and accessories. Kelly green is a hot commodity right now, and Lululemon has the opportunity to really corner the market while shoppers' appetites are high. A few items they should add include:

• Kelly green Define jacket
• High rise kelly green leggings
• Low impact sports bras in kelly green
• Bike shorts with a kelly green waistband
• Run Times short sleeve tee in kelly green
• Swim cover up in kelly green
• Everywhere belt bag in kelly green

Lululemon is uniquely positioned to claim kelly green as their signature color. Expanding their selection to include more styles and seasonal releases would be a smart path forward. Fans are already asking for more on social media. Catering to this demand could improve sales and establish Lululemon's dominance of the kelly green activewear space.

FAQs

What color is kelly green?

Kelly green is a bright, vivid green shade, similar to the green color of a kelly green emerald. It pops against other colors and is easily recognizable.

When did Lululemon start using kelly green?

Lululemon began incorporating kelly green into their activewear pieces several years ago. The exact origin is unclear but they were one of the first major athletic brands to bring kelly green mainstream.

What is Lululemon's most popular kelly green item?

Lululemon's kelly green Scuba crew sweatshirt has been one of their bestselling kelly green items. The oversized crewneck is perfect for wearing to the gym or for casual days.

How do you style a kelly green crewneck?

A kelly green crewneck can be styled many ways - with black leggings for the gym, over a white tee and jeans for a casual look, or dressed up with faux leather leggings and booties for a night out.

What other kelly green items does Lululemon sell?

In addition to crewnecks, Lululemon sells kelly green leggings, shorts, tanks, bras and more. They incorporate the color into both staple and seasonal collections.